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Buy SEO backlink packages: twelve catalogue terms, in plain words

A row in our catalogue carries more columns than a price tag. This glossary reads them one by one, the way a clerk would at the counter.

Why the glossary comes first

Clients send you screenshots of numbers they half understand. You need to answer in one breath. Brevity wins. That is the use of this page, and it is why we list the terms in the order a row shows them, with the same columns you will see after sign-in in 2026.

Every term below is a column or a status you will meet in the marketplace, the basket or the order list. None of them is a promise. Not one. A high number on a row tells you something about the donor site and nothing about what a link will do for your client's rankings, which depend on the page, the query and competitors.

A short word about sources. Domain Rating is an Ahrefs metric, so a figure from Semrush or Moz will not match it, and neither is wrong. Compare donors using one scale at a time. Then, when you are ready to buy, read the test-order routine before the first big basket.

One more habit helps when you read the list below. Keep a plain-language line for each term that you can say to a client in under ten seconds, and write it in your own words in your quote template.

The terms, in shelf order

Donor domain

The site that publishes the link. The catalogue holds 50,000+ vetted ones. Open its articles before you buy.

Domain Rating

A 0-to-100 authority score from Ahrefs, shown per row. Useful for comparing donors with each other, not a verdict.

Organic traffic

Estimated search visits to the donor. A site with rating but no visitors is a warning sign worth a second look.

Referring domains

How many different sites link to the donor. Quality of those sites matters more than the raw count.

Niche and language

The donor's topic and the language of its articles. Match both to your client, or the link reads as out of place.

Price

What one placement costs. Pay-as-you-go from $1 to about $500, scaling with authority, traffic and niche.

Placement and link insertion

An editorial placement is a new article written for you. An insertion puts your link into a page that already exists.

Content mode

Automatic (target URL and keyword), your own prompt or instructions, or your own finished article.

Dofollow, permanent

Our placements are dofollow and permanent. That describes the link attribute and our side of the deal, not a ranking effect.

Basket

A holding area. Adding rows charges nothing. You review it, then pay.

Ordered links

Your order list, with each placement's status. This is where the live URL appears.

Balance

Money you top up in the dashboard and spend per order. Invoices and proforma invoices are available.

Do not read one column alone

A donor with Domain Rating 70, low traffic and a thin archive can be worse for your client than a DR 40 site with real readers. Read the row as a whole, then open the site.

The 30-second row check

  • Does the niche and language fit the client?
  • Is organic traffic above zero and not wildly out of line with the rating?
  • Do two recent articles read like a real publication?
  • Is the price inside the slot you set for this client?
  • Can you name the target URL and keyword for this row?